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Learn how to use Facebook to promote your business and products online with our social media marketing short courses in Sydney!

Whether you’re a sole trader, small business owner, freelance digital marketer, or work in-house in digital marketing, Facebook marketing is essential for 21st-century business.

Join us for this hands-on, comprehensive, highly practical Facebook marketing course to learn how to turn Facebook into a powerful promotional machine.

Looking at Facebook advertising, email list growth, Facebook pages, and Facebook groups, this course is regularly updated to ensure you’re learning up-to-the-minute information on how to ensure your Facebook marketing stops the scroll, cuts through the clutter, and makes it through the Facebook algorithm.

Learning outcomes

By the end of this Facebook marketing course, you should be able to:

  • prepare and implement a Facebook strategy for your business
  • schedule Facebook updates ahead
  • integrate Facebook into your overall marketing strategy
  • understand how to use Facebook marketing for business growth

What will be covered in this Facebook marketing course?

  • How to use organic marketing methods to get seen in the Facebook newsfeed
  • Optimising your Facebook business page to increase business inquiries
  • How to fuel word-of-mouth referrals and encourage testimonials
  • What makes a post interesting, engaging, and shareable
  • Creating a simple schedule for Facebook posting and how to schedule these in advance
  • Using Facebook for customer service
  • Essential steps you must do before you spend a cent on Facebook advertising
  • Introduction to Facebook advertising with "Boosting" posts
  • Which to choose: Boosting vs Ads Manager
  • Facebook Live video marketing why this is the biggest opportunity for small business marketing
  • Basic graphic design using free and low-cost technology and websites to create promotional images
  • Storylines and ideas: how to create stories and topics on Facebook that are designed to lead people towards purchasing
  • Systems, tools, and short-cuts to use Facebook with laser-like focus so you’re not wasting time
  • Creating a Facebook Marketing Strategy to achieve your goals and get real results

Who is this Facebook marketing course for?

Anyone who:

  • already has a Facebook Business Page or is willing to get one started on the day
  • spends money on Facebook ads and wants to ensure they improve their return on investment
  • is looking to sell Facebook marketing services to businesses
  • owns a small business
  • is a manager and needs to do more with less – ensuring their time, effort, and money is well spent

Classes

Facebook Marketing Course

<p>Learn how to use Facebook to promote your business and products online with our <a href="https://www.sydneycommunitycollege.edu.au/courses/business/social">social media marketing short courses</a>

...
$299 Limited GST free / $224 / $239.20 / $269.10
This class will be delivered live online via Zoom!
Facebook Marketing Course

<p>Learn how to use Facebook to promote your business and products online with our <a href="https://www.sydneycommunitycollege.edu.au/courses/business/social">social media marketing short courses</a>

...
$299 Limited GST free / $224 / $239.20 / $269.10
This class will be delivered live online via Zoom!

If there isn't a class to suit you, please join our waitlist and we will notify you when we have places available. Join waitlist for Facebook Marketing Course

If there isn't a class to suit you, please join our waitlist and we will notify you when we have places available. Join waitlist for Facebook Marketing Course

Great reasons to enrol in a short course with us

Small classes

A personal approach means quality learning, so you can enjoy plenty of interaction with your instructor and the chance to ask questions.

Short & sweet

Our short courses & workshops get straight to the point, providing the skills you need with minimal commitment of your precious time.

Facilities & equipment

Our range of venues suit every type of course, are easy to get to, and have the equipment and tech needed to support your learning.

Easy, secure enrolment

Enrol online 24/7 with a safe, convenient 3-step process, and you can change your mind up to 7 days before class starts.

Quality instructors

Our educators bring first-hand experience and knowledge, with up-to-the-minute practices from diverse industries.

For business, or pleasure

Our courses help you rapidly increase your skills and knowledge, for professional development or personal interest.

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Course testimonials:

  • said: It was a great course - not just for Facebook Marketing but for general Business Marketing.

  • said: Brook is a fabulous trainer... great course... will be doing more!!

  • said: Very happy with the course. The content was great and tutor obviously very knowledgeable. Exactly what I was looking for in a course. Thank you

  • said: Great content and tips to improve current use of Facebook. Would like option of a follow up or part 2.

  • said: Easy, friendly atmosphere- easy to follow notes and slides. Felt very comfortable asking questions. Overall excellent.