Instagram and Pinterest Course for Business Sydney

Classes

$399 Limited GST free / $199.50 / $319.20 / $359.10
Instagram and Pinterest Course for Business Sydney

<h5 id="LearnhowtouseInstagramandPinterestformarketingandpromotingyoursmallbusinessinSydney">Learn how to use Instagram and Pinterest for marketing and promoting your small business in Sydney.</h5><p>

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Course description

Learn how to use Instagram and Pinterest for marketing and promoting your small business in Sydney.

Instagram is the hottest social media channel right now, and Pinterest is the most popular and effective channel for savvy business owners to sell their wares directly.

Visual social media marketing allows you to show, not just tell. Use Instagram and Pinterest to grow your brand and reputation, build a community around your brand, and tap into word-of-mouth recommendations – on steroids! Done well, social media marketing helps widen the reach of your business, enabling a conversation where strangers become clients, and clients become fans and friends (who bring friends)! Learn how to harness the huge popularity of these two key visual social media channels.

Topics covered include:
  • The hows, whys, whens and whats of Instagram and Pinterest marketing – and especially, how much is enough.
  • How to write your social media profiles with impact, so you your point-of-difference is clear and acts as a magnet to attract perfect-for-you clients.
  • How to create a visual identity that makes your brand professional, memorable and impactful.
  • Do and don’t of social media etiquette, so you can expand your business networks, without putting people off.
  • Basic graphic design for social media marketing.
  • Essential photographic skills for social media marketing.
  • How to use Instastories effectively to bring a casual and direct approach to your curated feed.
  • Private and Group Boards on Pinterest for different marketing purposes.
  • Framing your images with compelling, impactful captions, to cut through the clutter and stop the scroll.
  • Curating your Instagram feed, quickly and easily.
  • The minimum you need to do to use social media for marketing your business effectively.
  • How to better integrate Instagram and Pinterest into your business website.
  • Social media automation, to set and forget.
  • Tips and tricks to get yourself in a creative frame of mind, on demand.
  • Shortcuts and tips to minimise your time and connect other social media accounts to Instagram and Pinterest.

This is a highly practical, interactive, computer course. We’ll be taking photos, downloading high-quality, free, copyright- and royalty-free images, doing basic graphic designs, creating flatlays, updating our Instagram and Pinterest profiles, scheduling updates and even, for the very brave, going live on video!

This course is a fabulous combination of smart strategy and boundless creativity. It includes checklists, templates and a course manual.

Course outcomes

By the end of this course, participants will have:

  • written effective business profiles on Pinterest and Instagram
  • created a stockpile of suitable content for Instagram and Pinterest
  • know how to quickly and easily find quality, free, copyright free images, and how to edit these for marketing purposes
  • started their social media marketing strategy
  • have a much deeper insight into how to do social media marketing effectively
  • have scheduled some posts, to set and forget
  • know how to integrate social media into business websites
Ideal for
  • Students who have some experience of using Facebook as well as a Facebook Business Page
  • Small business owners and managers with a need to build a social media strategy

Avoid disappointment. Enrol early.

Please ensure that you have given a valid email and mobile number as all course changes will be communicated via sms or email.

Course testimonials:

  • Carol said: It was very hands on with an excellent tutor. Lots to learn and sessions were well paced. It would be good to have a follow up course.