SEO and Google Analytics Introduction Course for Beginners
Learn Search Engine Optimisation with our SEO courses in Sydney
Search Engine Optimisation (SEO) is all about building and updating your website so that it ranks higher in Search Engine Results Pages (SERPs). The objective of which is simple – to get more people to your website – for free. In this introductory SEO course, you’ll learn what contributes to Search Engine ranking and what you can do to optimise your website for SEO purposes. You’ll also learn how to track and measure website visitation and how to turn this data into actionable insights using Google Analytics.
This condensed version of our 2-day comprehensive course will address the theory, concepts and tools that you can use to identify issues and opportunities by running an SEO audit.
Please note that we currently offer two types of courses – class room and live online via zoom platform!
Course outcomes
By the end of this SEO Training Course, you will understand the SEO basics – how it works, be able to examine good and bad examples, review your own website for SEO health and undertake the work required to boost your own websites online presence.
You will also be able to evaluate your Google Analytics data to help improve your website performance and improve the conversion of website visitors into paying customers. With the assistance of webmaster tools, you complete the set of Google applications to give your business the boost it needs yourself.
Ideal for
- Digital marketers, business owners and anyone else looking to improve their website performance and manage their own search engine optimisation process.
- Looking for a more intensive SEO Training course? Have a look at our SEO and Google Analytics Comprehensive Course for Beginners.
Course content
- What is SEO?
- SEO concepts and the basics
- What not to do when managing your own SEO
- Keyword research & Link building tips
- How Google Analytics works
- How to set up Google Analytics
- Website metrics and reporting
Other Information
- Please bring a notepad and pen
- A full set of digital course notes will be provided
Avoid disappointment. Enrol early.
Please ensure that you have given a valid email and mobile number.
15% Earlybird Discount available on 2021 classes for this course.
Simply enrol before 31 December 2020 using the discount code EARLYBIRD21 at the payments page. (Offer cannot be used in conjunction with any other concessions or discounts.)
Classes
<p><strong>Learn Search Engine Optimisation with our <a href="https://www.sydneycommunitycollege.edu.au/courses/business-classes-sydney/Search+Engine+Optimisation">SEO</a> courses in Sydney</strong></
...If there isn't a class to suit you, please join our waitlist and we will notify you when we have places available. Join Waitlist
If there isn't a class to suit you, please join our waitlist and we will notify you when we have places available. Join Waitlist
Course testimonials:
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Robert said: Tutor is very good, explains issues and is easy to ask questions at any point. I learnt a lot and am going to use this to improve my website. Recommended.
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Christof said: Student gave 4/5 stars for the course and 5/5 stars for the tutor.
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Justine said: Loved how Mike took us through the steps in setting up GA. The only feedback I have is that I found the sessions too long. 2 hours is long enough, so I would have preferred shorter sessions. Thanks again!
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Nicole said: Nicola is great and content very educational. Thank you
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Carly said: Understanding the world of SEO (something I didn't understand before and now do).
