Digital Marketing Course: How to Plan Your Social Media Posts | Sydney Short Courses

Digital Marketing Course: How to Plan Your Social Media Posts

What you'll learn

Learn how to plan your Social Media Posts with our digital marketing courses online & in Sydney.

Social media has the potential to be a vital part of a company's marketing strategy, so it's important to implement a social media marketing plan to reach new customers and keep current customers engaged. However, it can prove time-consuming and difficult to not only create the content, but conduct the planning and scheduling that will ensure any posts make an impact.

This social media course for beginners will teach you about the different ways you can plan your social media posts, the benefits of scheduling them in advance, and the best tools to help you plan your posts. You will take home effective techniques for creating and scheduling posts, strategising posting times, and optimising posts with images, videos, and links. 

Please note: This course is an online workshop held over Zoom.

Learning outcomes

By the end of this digital marketing course, you should be able to:

  • Understand how to determine what content is needed for your posts
  • Block a section of time to do all your planning at once
  • Create each part of the social post
  • Pick the best social scheduling tool for you
  • Read the data

After finishing this course, you might like to enrol in our Digital Marketing Course: Beginners.

Course content

What will be covered in this digital marketing course?

  • How to determine what event calendars matter to you
  • How to choose what to post depending on the available options
  • Where do you go to find inspiration
  • How to plan a month of content
  • How to create visual content (using Canva)
  • How to write good captions
  • How to use a social scheduling tool
  • How to pick the right hashtags
  • How to understand the social data
  • How to optimise your social posts

Intended audience

Who is this digital marketing course for?

This course is for anyone with a social media page, such as small business owners and sole traders, and students looking to get into a new digital marketing career or develop their social media.

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This course has no current classes. Please join our waitlist and we will notify you when we have places available. Join waitlist for Digital Marketing Course: How to Plan Your Social Media Posts

This course has no current classes. Please join our waitlist and we will notify you when we have places available. Join waitlist for Digital Marketing Course: How to Plan Your Social Media Posts